Our ThoughtsA blog from Aligned Path
Webinar: Web Governance Crash Course – Creating a Sustainable Digital Transformation
You have to define a path to reach your goals in a sustainable way with collaboration and accountability from everyone
Does your (CMS) content management system actually manage content that well?
Why do people dislike their CMS? Because it doesn’t actually manage content that well
Anatomy of a Perfect Academic Program Page
Anatomy of a Perfect Academic Program Page shows you key page features that draw in users and generate leads.
Is “web governance” too loaded a term for higher ed?
Web governance in higher ed has been a term that has been tackled a number of times in web focused communities and a number of conferences presentations over the last three or so year. But I would challenge that in most cases the conversation has not gotten beyond the web community.
Landing pages for higher ed websites
Landing pages play a crucial roles in the conversion process. Think of landing pages as the fulcrum or tipping point in the lead conversion process.
Announcing Web Strategy Office Hours – strategy consult sessions
Starting next week we are going to start to offer office hours (free 30 minute strategy consultations). There are no strings attached here, we just want to help you get past hurdles on down the road.
Webinar recording: Bring Order to Higher Ed’s Wild, Wild Web – Higher Ed web governance
You will learn web governance best practices to bring order and increased efficiency. Battles to buy in, as well as help you get around a few common roadblocks.
Top 2014 higher ed web marketing trends #heweb14 edition
These are emerging trends to keep your eye on.
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Webinar: Bring Order to Higher Ed’s Wild, Wild Web
Signup for our webinar with Converge Consulting
ROI – making web investable
Play a role in making the successful case to get additional investment dollars for your web initiatives
Web governance in higher education revolution
We need to adopt better standards and procedures as to how we align our resources to get the best outcomes for our institutions
Build YOUR institutions “right” web team
In order to provide web leadership for campus you must have a solid mission and goal in mind that is provided from your campus leadership.
CMS selection for YOUR institution
Choose the CMS that will work for your institutions unique culture and needs